Job search
Job Search
Latest news
More news: (showing 1 - 20 of 12101)           
UK only International

Pulse eyes more FA Parklife hubs after attracting 16,000 members in three months

By Matthew Campelli    23 Mar 2017
Warren Ormerod, Pulse's director of soccer

Pulse, the company tasked with operating the Football Association’s (FA) first two Parklife facilities, has lifted the lid on their progress, and claimed that it is keen to take on more sites being developed.

Although best known for its work in the fitness industry, Pulse was awarded the contract to operate the FA’s first two artificial pitch centres in Sheffield.

Overseeing the project is the company’s director of soccer Warren Ormerod, who told Sports Management that within their first three months the centres had attracted 16,000 registrations.

FA Parklife hubs – which are being rolled out across the country to stimulate participation – are the only artificial pitch centres to request mandatory registration.

“We are the first-ever community football centre to insist that everybody who wants to visit the centre has to pre-register,” Ormerod explains. “Therefore the FA can see how many new people we have coming into the game.”

He revealed that around 6,000 of those people play weekly across the two hubs, while 51 per cent of the 16,000 sign-ups were new to the FA.

Around 50 per cent of the registered people were female, said Ormerod, who caveated that a number of those individuals were mums bringing their children along.

Attracting more females has been a “slow burner” thus far he adds, but the centres will continue to maintain regular women’s football, and Soccercise classes, “until we get the level we want”.

“We’re not going to have 100 women’s teams right away, but what we are doing is providing the scope and being consistent,” he said.

While the FA has set no hard and fast targets for registered users, there is an expectation for the sites to engage with hard-to-reach groups, such as women, those from lower socioeconomic backgrounds, ethnic minority groups and those with disabilities.

As well as Soccercise classes – which combines aerobics and football – the centres will offer walking football and other variations to appeal to various demographics.

A third site operated by Pulse will be opened in Sheffield in August, and Ormerod said that once the centres are profitable there will be scope not just to invest in the hubs, but also in grass pitches in the surrounding community.

He added that he wanted to bid for more sites, and that Pulse had the capacity to operate more than 100 sites if necessary.

Ormerod said that Pulse’s 30 years experience in customer service and its not-for-profit status put it in a good position to add more hubs to its portfolio.

“We come from a fitness background so we know how to deliver five-star facilities,” said the executive, who spent time working with commercial five-a-side operator Powerleague.

“We know the importance of cleanliness, we know the importance of controlling the customers who come through our doors. We are not controlled by shareholders and that means we don’t have to put up with inappropriate activity on a football pitch.”

FA  Pulse  football 
Sign up for FREE ezines & magazines
Related news
Related features
Sports jobs
The Gym Group
featured job

General Manager

The Gym Group
Salary: Highly competitive salary + c20% bonus + optional PT income
Job location: Nationwide, United Kingdom
Swimming Nature
featured job

Swimming Instructors

Swimming Nature
Salary: Competitive
Job location: Various, United Kingdom

Swimming Teacher

Wiltshire Council
Salary: £11.74 - £12.94 per hour (plus 10% market supplement)
Location: Tidworth, United Kingdom

Swimming Instructors

Swimming Nature
Salary: Up to £21 per hour
Location: London, United Kingdom

Swimming Instructors

Swimming Nature
Salary: Up to £18 per hour
Location: Hampshire, United Kingdom

Team leaders (Wet)

Everyone Active
Salary: Competitive salary, excellent benefits
Location: Staines-upon-Thames, United Kingdom

Lifeguards

Everyone Active
Salary: Competitive salary
Location: Staines-upon-Thames, United Kingdom

Duty Manager (Wet)

Everyone Active
Salary: Competitive salary
Location: Staines-upon-Thames, United Kingdom

Duty Manager

Parkwood Leisure
Salary: £18,000 - £20,000
Location: Bexleyheath, United Kingdom

Centre Assistants

Vibrant Partnerships
Salary: Competitive hourly rates of pay
Location: Stratford, London, United Kingdom

Food and Beverage Assistant

Legacy Leisure
Salary: Competitive
Location: Windsor, United Kingdom
recruiting with sports management

Leisure Assistant (Lifeguard)

GLL
Salary: Up to £9.30 per hour
Location: Horley, Surrey

Recreation Assistant (Lifeguard)

GLL
Salary: Up to £17,133 per annum
Location: Cambridge, United Kingdom

Multi-Skilled Sport & Recreation Apprentice

GLL
Salary: Up to £17,133 per annum
Location: Reading, Berkshire

Recreation Assistant Apprentice

GLL
Salary: Up to £18,782 per annum (39 hours a weeks pro rata)
Location: Swiss Cottage, North West London

Recreation Assistant (Lifeguard)

Legacy Leisure
Salary: £4.20 - £7.50 per hour
Location: Exeter, United Kingdom

Duty Manager

Coventry Sports Foundation
Salary: £9.00 per hour
Location: Coventry, United Kingdom

Active Sports Officer

The Royal Parks
Salary: £20,580 - £23,860
Location: London, United Kingdom
recruiting with sports management

Duty Manager

Jump Arena
Salary: Competitive
Location: Luton, United Kingdom

Table Tennis Head Coaches

Greenhouse Sports
Salary: c£25,000 pa (depending on qualifications, skills and experience)
Location: Southwark, United Kingdom

Accommodation and Golf Manager

Vibrant Partnerships
Salary: £39-43k per annum plus excellent benefits
Location: Enfield, United Kingdom

SwimStars Development Manager

Becky Adlington's Swim Stars
Salary: Up to 25-28.5K and PRP dependent on experience
Location: Manchester, United Kingdom

SwimStars Impact Manager

Becky Adlington's Swim Stars
Salary: Up to 25-28.5K and PRP dependent on experience
Location: Manchester, United Kingdom

Become a Gym Instructor

Focus Training
Salary: -
Location: Nationwide, United Kingdom

Become an Exercise to Music Instructor

Focus Training
Salary: -
Location: Nationwide, United Kingdom
training with sports management

GP Exercise Referral

Focus Training
Salary: -
Location: Nationwide, United Kingdom

Recreation Assistant (Lifeguard) Apprentice

GLL
Salary: Up to £18,782 per annum (40 hours a week pro rata)
Location: Mitcham, South West London

Recreation Assistant (Lifeguard) Apprentice

GLL
Salary: Up to £18,782 per annum (40 hours a week pro rata)
Location: Redhill, Surrey

Recreation / Leisure (Lifeguard) Apprentice

GLL
Salary: Up to £18,782 per annum (40 hours a week pro rata)
Location: Lower Clapton, East London

Climbing Wall Instructor Level 2

Wiltshire Council
Salary: £11.74 - £12.94 per hour (plus 10% market supplement)
Location: Corsham, United Kingdom

Sports Operations Assistant

University of Warwick
Salary: £16,983 to £20,989 pa
Location: Coventry, United Kingdom

Membership Officer

University of Warwick
Salary: £21,585 to £24,983 pa
Location: Coventry, United Kingdom
apprenticeships jobs  lifeguard jobs  swimming teacher jobs  Swimming instructor jobs  Swim instructor - Level 2 Qualified jobs  personal trainer jobs  recreation assistant jobs  duty manager jobs  membership consultant jobs  Aquatics, Fitness and Venue manager x 3 jobs  general manager jobs  Team Leaders jobs 
More jobs

Company profile

Company profile: NUSSLI Group
NUSSLI was founded in 1941 as the Nüssli Carpentry Workshop in Hüttwilen, Switzerland. Whether temporary, modular or permanent structures – with the realisation of complex projects over the past decades – NUSSLI has seen to it that events, trade fairs and exhibitions have all left a memorable impression.
View full profile >
More company profiles

Featured Supplier

Running down running costs: how to put your portfolio on a low-energy diet
Running down running costs: how to put your portfolio on a low-energy diet
View full details >
More featured suppliers

Property & Tenders

Location: Cambridgeshire
Company: East Cambridgeshire District Council
Location: Rosliston, South Derbyshire
Company: South Derbyshire District Council
More properties & tenders

Diary dates

23 Sep 2017
Bucks New University, High Wycombe, United Kingdom
26 Sep 2017
Le Meridien, Piccadilly, London , United Kingdom
26-28 Sep 2017
Makuhari Event Hall, Chiba, Japan
07-07 Oct 2017
Pitsea Mount Community Hall, Basildon, United Kingdom
More diary dates