Job search
Job Search
Latest news
More news: (showing 1 - 20 of 12507)           
UK only International

Sport England's This Girl Can campaign 'goes global' with Australian debut

By Tom Walker    05 Apr 2018
The Australian version of This Girl Can shows women taking part in a range of activities typical to the state of Victoria / Sport England

Sport England's highly successful This Girl Can campaign has made its first outing outside the UK, following the launch of an all-new version in Victoria, Australia.

VicHealth, a health promotion foundation, has released a new video as part of its This Girl Can - Victoria campaign, a local version of the groundbreaking This Girl Can UK.

In the UK, This Girl Can was credited with getting 250,000 women more active within a year of its launch, and Sport England's own estimates suggest that it helped persuade up to 3.9 million women to start exercising.

In the UK, the campaign included TV and broadcasting advertising, accompanied by cinema, outdoor, and social media advertising – including a Twitter campaign using the hashtag #thisgirlcan.

This Girl Can – Victoria is a three-year campaign focused on empowering Victorian women to enjoy being active without worrying about judgement, gender stereotypes or skill level.

The campaign features everyday Victorian women overcoming their fears and "giving it a go, curves, jiggles, wrinkles and all".

Among the materials is a TV advert, showing women taking part in a range of activities typical to Victoria – including roller-derby, Aussie rules football and netball.

VicHealth is the first organisation in the world to licence the This Girl Can campaign.

Sport England's head of campaigns, Kate Dale, said: "Fear of judgement isn’t confined to one country – with half of women in Victoria, Australia saying it holds them back from taking part too.

"We’re thrilled to see the launch of VicHealth’s local version of This Girl Can."

Sport England  This Girl Can  VicHealth 
Sign up for FREE ezines & magazines
Related news
Sports jobs
Everyone Active
featured job

Swimming Teachers

Everyone Active
Salary: Competitive hourly rate
Job location: Nationwide, United Kingdom

Golf Course Contract Manager

LeisureForce
Salary: IRO £42,000 per annum tax-free
Location: London, UK

Fitness Club / Studio Manager (female only)

SportsJobs4Women
Salary: IRO £42,000 per annum tax-free
Location: London, UK

Leisure Assistant

Hellidon Lakes Hotel
Salary: Competitive Salary & Benefits
Location: Hellidon, Daventry, UK

Children and Families Programme Manager

Mytime Active
Salary: Up to £35000 per annum
Location: Kent, England, UK

Recreation Assistant

Everyone Active
Salary: Competitive salary
Location: Fareham, UK

Climbing Wall Instructor

Everyone Active
Salary: Competitive
Location: Stowmarket, UK

Sales and Events Manager

Inspiring healthy lifestyles
Salary: £20,617 + Commission
Location: Selby, UK

General Manager

énergie group
Salary: Competitive
Location: Canterbury, UK

Sports Assistants

Everyone Active
Salary: Competitive salary
Location: Easton, Bristol, UK
recruiting with sports management

Recreation Assistant

Everyone Active
Salary: Competitive salary
Location: Rotherhithe, London, UK

Crew Member/Fitness Instructor

énergie group
Salary: Competitive
Location: Woolwich, London, UK

Club Host

énergie group
Salary: 18K per annum
Location: Woolwich, London, UK

Club Manager

Les Mills
Salary: Competitive Salary & Benefits
Location: Auckland, New Zealand

Recreation Assistant

Mytime Active
Salary: Up to £7.83 per hour
Location: Kent, England, UK

Apprentice Recreation Assistant (Lifeguard)

GLL
Salary: Up to £17,806 per annum (39 hours a weeks pro rata
Location: Gerrards Cross, UK

Activity Leader Apprenticeship

Everyone Active
Salary: Competitive Salary & Benefits
Location: Wembley, UK
recruiting with sports management

Activity Leader Apprenticeship

Everyone Active
Salary: Competitive Salary & Benefits
Location: Southam

Activity Leader Apprenticeship

Everyone Active
Salary: Competitive Salary & Benefits
Location: Fleet, UK

Activity Leader Apprenticeship

Everyone Active
Salary: Competitive Salary & Benefits
Location: Aylesbury, UK

Senior Recreation Assistant (Lifeguard)

GLL
Salary: Up to £22,320 per annum
Location: Ruislip, West London

Recreation Assistant (Lifeguard)

GLL
Salary: Up to £21,284 per annum
Location: Hackney, East London

Recreation Assistant (Lifeguard)

GLL
Salary: Up to £21,284 per annum
Location: Covent Garden, London

Recreation Assistant (Lifeguard)

GLL
Salary: Up to £17,806 per annum (39 hours a weeks pro rata)
Location: Bath, Somerset
training with sports management

General Assistant

Parkwood Leisure
Salary: £7.83 per hour
Location: Bristol, UK

Operations Manager

Carmarthenshire County Council
Salary: £45,602 - £50,204 per annum
Location: Carmarthen, UK

Sports Facilities Assistant

Darrick Wood School
Salary: £8.78 per hour
Location: Orpington, UK

Front of House Receptionist

Everyone Active
Salary: Competitive
Location: Nuneaton, Warwickshire, UK

Duty Manager

Love Withington Baths
Salary: £18,400 - £19,200
Location: Withington, Manchester, UK

Duty Managers

Life Leisure
Salary: Circa £17,500 – £20,000 per annum
Location: Stockport, UK

Managing Director

Redditch Borough Council
Salary: Up to £ 81,190 per annum
Location: Redditch, UK
lifeguard jobs  swimming teacher jobs  apprenticeships jobs  Gymnastics Coach jobs  recreation assistant jobs  Swimming instructor jobs  duty manager jobs  personal trainer jobs  front of house jobs  Team Leader jobs  Chef jobs 
More jobs

Video Gallery

Fitness On Demand
No More Empty Studios. Seriously. Fitness On Demand™ Virtual Group Fitness.
Visit website
More videos

Company profile

Company profile: EZ-Runner Systems Ltd
With over 600 clients worldwide in Spa, Golf, Health Club, Hotel and Kids Play Leisure, we have a proven track record endorsed by a diverse range of industry leaders.
View full profile >
More company profiles

Featured Supplier

Taylor Made Designs celebrates 25 years
Back in 1993, James Taylor, the founder and managing director of Taylor Made Designs (TMD), started printing t-shirts for local companies and schools.
View full details >
More featured suppliers

Property & Tenders

Location: White Rocks, Hastings
Company: GVA
Location:
Company: Gravesham Borough Council
More properties & tenders

Diary dates

22-23 Sep 2018
Worldwide,
24-27 Sep 2018
Omni La Costa Resort & Spa, Carlsbad, United States
29-30 Sep 2018
SEC Glasgow, Glasgow, United Kingdom
04-05 Oct 2018
Heythrop Park Resort, Enstone, United Kingdom
More diary dates