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Promotional Feature: Dr Burgener launches Haute Couture skincare range

Haute Couture Skincare, a Scientific Innovation

Published in Spa Business 2016 issue 2
Dr Pauline Burgener
Dr Pauline Burgener

Leading skincare range, Dr Burgener Switzerland, is renowned for the true customisation of skincare. Founded in Lausanne in Switzerland in 1955, the luxurious and innovative brand combines natural ingredients with advanced technology products and treatments.

With its spa line firmly established at a number of exclusive hotels, namely in Cap-Ferrat, Dubai, Moscow, St Petersburg, Seychelles, Beirut and Switzerland, mainly in Four Seasons as well as other luxury hotels; Dr Burgener is set to launch the Haute Couture range in mid 2016.  

Three years in the making, the focus of Haute Couture technology is to personalise products and treatments specific to the client’s skin needs. Dr Pauline Burgener, co-founder and CEO, explains: “Haute Couture is a revolutionary skin treatment that personalises products and treatments to each person’s skin, using cutting edge technology.”

Every Haute Couture product contains natural extracts of iris and cedar wood, powerful anti-ageing ingredients. High tech ingredients include ceramides, specific peptides to relax facial muscles and chronopeptides to stimulate the natural defences of the skin, enriched with vitamin D.

Dr Burgener adds: “We’re working on restoring the mechanisms of the skin by adding elements that will improve the reaction and full functioning of the cells.”

Custom-made
A Haute Couture treatment begins with an in-depth analysis of the skin, including an individual genetic pattern defining the hereditary ageing predispositions of each skin. Using special equipment in a controlled temperature and hygrometry room, depth of wrinkles, skin capillaries quality, hydration, lipids, and melanin are measured.

Dr Burgener says: “I look at the needs of the skin and the level of ingredients that are required for that skin type. The findings go to my laboratory in Switzerland and we produce a personalised product range for the client based on these results.”   

The Haute Couture service continues for the client with monthly treatments, during which products are activated into the skin, improving microcirculation and boosting cell regeneration. A full re-analysis of the skin takes place every three months and Dr Burgener adapts new products to the client’s needs.

Spa requirements
A spa needs to allocate two rooms to provide a complete Haute Couture service. One is for a private consultation and skin analysis and the second is dedicated to the tailor-made treatments.

Quality of excellence is also expected from the spa therapists, who will receive three months training at the Dr Burgener centre of expertise in Switzerland. “These high-end treatments are a blend of dermatology and cosmetics and the therapist should have a high level of education in dermatology and aesthetics,” Dr Burgener adds.

The Haute Couture line will launch at the Dr Burgener Haute Couture Spa at the Relais & Châteaux, Grand Hôtel du Lac in Vevey, Switzerland this summer as well as the Four Seasons Grand Hôtel du Cap-Ferrat on the French Riviera. The Four Seasons in Moscow has also engaged in advanced discussions to host the concept this year.

Dr Burgener hopes to continue to forge partnerships with other high-end hotel spas in locations like Hong Kong and New York, with plans to be in 10-15 countries by the end of 2018.

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