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More than two thirds of Brits say GBP8.77bn Olympic cost was money well spent in BBC ComRes survey

By Kate Corney    26 Jul 2013
The Olympics, combined with the Paralympics, cost more than three times the original budget of £2.4bn. Sports Management special Olympic edition click here

More than two thirds of the UK public feel the £8.77bn cost of hosting the London 2012 Olympics was worth it, according to a survey of 3,218 adults conducted by ComRes for the BBC.

The findings also suggest that 74 per cent would support the event coming back to Britain, while participation figures suggest 11 per cent of people are exercising more than they did a year ago. This figure then increases to 24 per cent for those aged between 18 and 24 years old.

Other key findings in the survey show:

• 32 per cent said the Games had a positive impact on sports facilities.

• 22 per cent said the Games had improved their local economy.• 21 per cent said the Games had resulted in improved public services.

The survey was conducted to help understand public perceptions of Olympic legacy as well as the impact the Games has had on communities.

A copy of the ComRes BBC Olympics Legacy Survey can be found here:

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