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Anytime Fitness for Mexico City

By Tom Walker    10 Aug 2011
Anytime Fitness

Anytime Fitness opened its latest club in Mexico in June. Located in Mexico City, the club is the sixth Anytime site to open in the country since the signing of the master franchise deal in late 2009.

The 350sq m (3,770sq ft) club is equipped by Precor and offers a gym with cardio, resistance, free weights and stretching areas. There's also a tanning salon and showering facilities.

Located near the second largest shopping mall in Mexico, the club is targeting adults and young adults in the AB sociodemographic groups with its low cost and 24-hour opening hours.

The club is the first Anytime Fitness to open in Mexico City. There are also two clubs in Guadalajara, one in Tijuana, one in Cancun and one in Pachucha, with a further four facilities in the pipeline - two for Puebla, one for Queretaro, and a third site for Guadalajara.

Master franchisee Rodrigo Chavez plans to open 50 clubs within three years and more than 100 clubs by 2014.

Anytime Fitness now has almost 1,600 clubs and more than 1,100,000 members across nine countries: the US, Canada, Australia, New Zealand, the UK, Poland, Japan, the Netherlands and Mexico.

It is also set to open clubs in the Middle East, beginning with a fi rst club in Qatar later this year, and has signifi cant expansion plans for western Europe.

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Company profile

Company profile: Precor
Precor provides fitness and wellness equipment to all market segments, including commercial clubs/facilities, Hospitality, Residential, Corporate, and Education. We pride ourselves on being able to offer a turnkey solution, which also includes 2D and 3D design services, marketing and aftersales support, and service contracts.
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