Lifetime Training is to launch a series of free seminars aimed at attracting and educating the next generation of personal trainers (PT).

The seminars are specifically designed to highlight the benefits of becoming a PT and building a business, with the first to take place on 14 March at Regent’s Place Health Club in London. Further ‘Success Schools’ will be held across the UK in 2015 by Lifetime, which scooped Apprenticeships & Traineeships Provider of the Year at the 2014 Active Training Awards.

Sessions will be hosted by fitness industry expert and author Dave Fletcher, alongside members of the Lifetime Coaching Team, exploring the whole career lifecycle from qualification to the creation of a thriving business.

The seminars will cover pertinent themes such as choosing appropriate qualifications, maximising income potential, the pros and cons of employment versus self-employment, identifying what makes a great PT, generating new clients, building a business efficiently and effectively, as well as exploring long term opportunities within the fitness industry.

“Our goal is to find and develop the next generation of PTs and offer support and education to help them become highly paid and sought after professionals,” said Lifetime Training commercial director Mike Jones.

“By partnering with Dave Fletcher, who is a highly experienced PT and business mentor, we can help people to make the right choices at the start of their career and assist them to build their business for the future.”

To register interest for the first seminar in London, click here.