Equipment supplier Performance Health Systems (PHS) has appointed Chris Brown head of healthcare and medical for its Power Plate and bioDensity brands.

Brown is tasked with identifying opportunities and managing sales in the corporate wellness, elderly care and medical markets. He is expected to expand distribution of the company’s vibration training machine Power Plate, as well as introduce and sell the bioDensity osteogenic loading system – a piece of technology that helps rebuild bone density among people affected by osteoporosis – to the UK market.

Brown joins from FitLinxx where he spent almost 10 years, most recently serving as director for its business development within international health and wellness markets. Prior to that, Chris worked for Holmes Place as a senior general manager for its city region.

“The technological advances achieved by PHS are very exciting and I believe we can ultimately deliver measurable health improvements to those who most need it,” said Brown, who will be based at the PHS UK head office in London.

“My job is to introduce and explain these opportunities to healthcare and medical experts whose skills, combined with our products, can really make a difference.”