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EAT founders launch all-day café brand

27 Apr 2004

The founders of EAT, Jonathon Cooper and Ed Bentley, have launched a new concept, which they claim will become ‘the premier multi-product, all-day café brand for the 21st century’.

Amano, situated on Clink St in London – on the site of the kitchens of the medieval Winchester Palace – offers different products at different times of day.

It serves coffee in the morning; sandwiches, salads and soups at lunch and pizzas and drinks in the evening – opening for 16 hours a day, seven days a week. It is targeted at tourists, office workers and local residents and offers eat-in, take-away and delivery.

At the centre of Amano will be a stone-bake oven where customers can watch bread and pizza dough being freshly made.

Cooper said: “Market and social dynamics are driving the UK towards a more continental-style café culture.

“Amano will be among the first and most accessible of the all-day café brands in the UK.”

The venue will be jointly managed by Andrea Matteucci, previously of Pret a Manger and Tanya Kemlo.

Previously, Cooper and Bentley were appointed to set up the framework for Warsaw-based Coffee Heaven in 2000. After this, they used their pilot site, Feast, in Clerkenwell to develop and refine the Amano concept.

The duo plans to develop Amano into a five-strong chain within the next two years.

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