Equinox Hotels offers in-room supplements in collab with Longevity Rx
Equinox Hotels has teamed up with Longevity Rx to offer functional medicine-backed supplements in the guest rooms of its Hudson Yards, New York hotel.
Founded by functional medicine expert, Dr Will Cole, Longevity Rx focuses on optimising health at a cellular level through its formulations and proprietary technologies.
Equinox Hotel guests will have access to Longevity Rx’s core supplements, including Liv120, a cellular "superfood" formulated with peptide-powered minerals derived from spirulina. MitoMultiply, which is designed to support mitochondrial energy production and metabolic function and Probiotic Trillian, a Bacillus subtilis probiotic platform that supports gut regeneration.
According to Ara Patterson, VP of F&B + Spa at Equinox Hotels the partnership is rooted in a shared philosophy dedicated to removing marketing noise and focusing on what works: “Through a thoughtfully curated approach, we introduce solutions in supplementation, integrated across both our spa and in-room offerings," she said.
“Our RoomBar concept [which stocks more than 70 wellness items] reflects a refined edit of high-quality, consciously-sourced products designed to support the way people live today. Within that curation, Dr Cole’s supplements are a natural extension of our ethos: clean, effective,and intentionally formulated, fitting in seamlessly with how our guests want to live and feel.”
Cole says: “Real wellness isn’t something you do once, it’s how you live every day. Equinox Hotels understands that. It's built an environment where taking care of yourself isn’t an interruption; it’s part of the experience. That’s the kind of partner we want.”

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