Spa and skincare brand Aromatherapy Associates has appointed Chantal Sanders as vice president, Europe, Middle East and Africa.

Sanders has more than 20 years’ experience in the prestige cosmetics industry, having worked for both Estee Lauder Companies and Groupe Clarins across multiple markets.

“Chantal’s strong industry experience, coupled with her appreciation for aromatherapy, makes her a wonderful addition to the team,” said Geraldine Howard, chairman and co-founder.

Sanders’ expertise encompasses international, multi-channel and multi-category experience, and she has qualifications in aromatherapy and alternative therapies. The company said she will combine this knowledge with a proven track record of commercial success to grow the Aromatherapy Associates brand in EMEA.

“Over the past six months, we have focused on bolstering the business with new senior hires to help foster global growth,” said Muriel Zingraff-Shariff, CEO. “I’m delighted to welcome Chantal to the team as we enter this exciting next phase.”