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Giovanni Simoni appointed MD for Technogym UK

By Liz Terry    01 Jul 2021
Giovanni Simoni has been appointed MD of Technogym UK / Technogym
Giovanni Simoni has been announced as the new MD for Technogym UK.
He succeeds Steve Barton, who served as MD for the last five years.
Nerio Alessandri said: “This appointment is a key part of our objective to create a new phase of development for Technogym UK"
Simoni has been based in the UK for 18 years and has experience in strategic and market development roles

Technogym has announced the appointment of Giovanni Simoni as its new UK managing director. He succeeds Steve Barton, who served as MD for the last five years.

Simoni has been based in the UK for 18 years and has experience in strategic and market development roles for tech and digitally-orientated companies.

Technogym founder and president, Nerio Alessandri, commented: “This appointment is a key part of our objective to create a new phase of development for Technogym UK, with the key aims being to enhance our support for our partners and to seize additional market-share in all segments.

“The UK is a key territory for Technogym's global business, with its iconic locations and world-leading fitness trends. Now more than ever, the opportunity for wellness has come into clear focus," said Alessandri.

“I'm delighted to be joining Technogym and am looking forward to leading the UK team to maximise our range of innovative smart equipment and digital solutions, to support partners and build on our market-leading position,” said Simoni.

Technogym  Nerio Alessandri  Giovanni Simoni 
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Company profile: Pulse Fitness
With an award-winning portfolio of over 450 pieces of cutting-edge, premium fitness equipment, Pulse Fitness is unique in its position as the only company to research, design, develop and build technologically advanced equipment in the UK.
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