US-based health and wellness technology company GlobalFit has named Anthony J. Frick as its new president and CEO.

Frick joins GlobalFit from Diversified Search, an executive search firm, where he held the role of managing director and vice president.

At Diversified Research, Frick played a key role in the expansion of the group’s healthcare consulting practice, positioning the firm as a leading executive search firm in managed care.

A trained lawyer, during his career Frick has also had a stint as a healthcare consultant for Accenture.

In his new role, Frick will replace the current CEO Richard Penn, who announced his retirement last year.

"Tony is the right person to lead GlobalFit in its next stage of growth,” Penn said.

“His experience, knowledge of the health and wellness space, and passion for driving healthcare transformation make him an extraordinary fit for the role of President and CEO.”

Commenting on his new role, Frick said: "Richard’s leadership has positioned GlobalFit for continued growth and success, and I am incredibly excited to transition into my new leadership role with the organization.

“GlobalFit is at the center of healthcare transformation. It has developed industry leading health and wellness technology solutions that are front and center in our nation's efforts to more actively engage consumers in their own health, build a healthier population, and reduce healthcare costs.

“Through our innovative partnerships with health insurers and employers, our goal is to ensure that every person has effective incentives to lead a fit and healthy lifestyle."