The International SPA Association (ISPA) is collaborating with international beauty tradeshow Cosmoprof Worldwide Bologna.

ISPA will host a two-day spa forum in collaboration with Cosmoprof, followed by other initiatives designed to support the global spa community. The two-day conference will take place on Friday, March 17 and Saturday, March 18, 2017.

The move is intended to leverage the assets of each organisation to help further the reach of ISPA globally through Cosmoprof’s network.

“Cosmoprof Worldwide Bologna is the premier event for the global beauty industry,” said ISPA chair Todd Shaw. “We are thrilled to be collaborating with this prestigious group as we continue to provide education that supports ISPA’s global membership.”

Cosmoprof Worldwide Bologna is organised by Bologna Fiere and celebrates its 50th anniversary this year. The 2016 edition of the tradeshow – which included a two-day spa symposium but without ISPA’s help – reported record numbers, with more than 200,000 visitors and 2,510 exhibitors, of which 73 per cent came from abroad.

“ISPA is world-known for its outstanding education and member roster base involving leading key decision makers in the spa community,” said Enrico Zannini, director of Cosmoprof Worldwide. “We are pleased to start our initial collaboration starting with the upcoming Cosmoprof Worldwide Bologna 2017 edition...and then continuing to evolve the collaboration into more ways that can be meaningful to the spa industry at a global level.”

Cosmoprof also hosts tradeshows in Las Vegas and Hong Kong.