Job search
Job Search
Latest news
More news: (showing 1 - 20 of 13982)           
UK only International

Fitness is most popular physical activity globally according to study by Ipsos for the World Economic Forum

By Tom Walker    31 Aug 2021
Men spend 6.9 hours per week doing exercise, women spend 5.4 hours per week / Shutterstock/Flamingo Images
Fitness is the world's most popular physical activity
A new study by Ipsos for the World Economic Forum called Global Views on Exercise and Team Sports has surveyed activity in 29 countries
Almost six in ten citizens globally say they would like to be more active
People from the Netherlands are the most physically active of the 29 nations studied

Fitness is the world's most popular physical activity and more than 50 per cent of people would like to spend more time exercising.

The figures come from the new Global Views on Exercise and Team Sports study by Ipsos – conducted with the World Economic Forum – which explores attitudes to physical activity and sport in 29 nations.

Among the report's findings were that the five most frequently practiced team sports and activities in a normal week are fitness (20 per cent of those questioned), running (19 per cent), cycling (13 per cent), Football/soccer (10 per cent) and swimming (9 per cent).

It also showed that almost six in ten citizens across the 29 markets say they would like to do more exercise (58 per cent), with the biggest obstacle being lack of time (37 per cent).

The study also throws up interesting geographical and cultural differences when it comes to barriers to physical activity.

People in Turkey and Argentina cited a lack of money (33 per cent and 30 per cent respectively) as the main barrier to taking part, while citizens of Saudi Arabia and South Africa were most likely (38 per cent) to say the weather was too hot.

Meanwhile, 40 per cent of the Japanese say there are no barriers and that they simply do not want to exercise.

People from the Netherlands are the most physically active of the 29 nations studied, spending 12.8 hours a week – almost two hours per day – doing physical exercise or team sports.

The figure is nearly double the average of 6.1 hours per week recorded in the study globally.

Perhaps surprisingly, Brazilians are the least physically active, spending just three hours per week doing physical exercise (26 minutes per day).

When it comes to differences between genders across the 29 countries, men spend, on average, 6.9 hours per week doing physical activity – almost an hour a day.

Women spend 5.4 hours per week doing exercise – 1.5 hours less than men.

Ipsos said: "These are the results of a 29-country survey conducted using the Ipsos Global Advisor online platform.

"We interviewed a total of 21,503 adults across the markets between 25 June and 9 July 2021.

"When it came to barriers to exercise globally, we found that a lack of time was the biggest hindrance – followed by a lack of money (cited by 18 per cent) and the weather being too hot or too cold (17 per cent).

"Just over one in five (22 per cent) say there are no barriers to their participation in exercise."

Ipsos  fitness  physical activity  exercise 
Sign up for FREE ezines
Related news
Sports jobs

Sports Coach

Everyone Active
Salary: £20.00 - £25.00
Location: Hemel Hempstead

Sports Coach

Everyone Active
Salary: £20.00 - £25.00
Location: Berkhamsted

Swim Teacher

Everyone Active
Salary: Competitive
Location: Scarborough

Party Leader

Everyone Active
Salary: Competitive
Location: Scarborough

Group Exercise Instructor - Aqua

Everyone Active
Salary: Competitive
Location: Aldershot

Membership Advisor

Everyone Active
Salary: Competitive salary plus commission & benefits
Location: Aldershot

Swim Teacher

Everyone Active
Salary: Competitive
Location: Bristol

Customer Service Advisor

Everyone Active
Salary: Competitive
Location: Gainsborough

Swim Teacher

Everyone Active
Salary: Competitive
Location: Stratford-upon-Avon
recruiting with sports management

Activity and Wellbeing Instructor

Everyone Active
Salary: Competitive
Location: Stratford-upon-Avon

Operations Manager - Brentwood School Enterprises

Brentwood School Sports Centre
Salary: £32,000 - £34,000pa + pension + benefits
Location: Brentwood

Fitness Manager

Everyone Active
Salary: Negiotable
Location: Crawley

Swim Teacher

Everyone Active
Salary: Competitive
Location: Fareham

GP Exercise Referral Instructor

Everyone Active
Salary: £33,000pa + benefits
Location: Harrow

Duty Manager

Everyone Active
Salary: Competitive
Location: Bedminster

Community Activator Coach Apprentice

Everyone Active
Salary: 16,686
Location: Stowmarket, Suffolk
recruiting with sports management
Swimming Teacher jobs  duty manager jobs  Team Leader jobs  Swim Manager jobs  general manager jobs  recreation assistant jobs 
More jobs

Company profile

Company profile: UK Trade & Investment
UK Trade & Investment is the government department that supports UK companies to trade internationally and helps overseas businesses to set up in the UK.
View full profile >
More company profiles

Featured Supplier

Cornerstone Connect helps Active Blackpool tackle health inequalities
Active Blackpool is deploying Cornerstone Connect, a new digital interface allowing disparate information from multiple systems to be aggregated into one dataset, to support its focus on reducing health inequalities and improving healthy life expectancy.
View full details >
More featured suppliers

Property & Tenders

Location: Stratford, East London.
Company: Lee Valley Regional Park Authority
Location: Y Felinheli, LL56 4QN
Company: Newmark
Location: Newhaven, Sussex
Company: EiA Real Estate
Location: Tutbury Castle, Staffordshire
Company: Savills
Location: Oxford
Company: University of Oxford
More properties & tenders

Diary dates

21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
22-22 Oct 2026
QEII Conference Centre, London
26-29 Oct 2027
Koelnmesse Exhibition Centre, Cologne, Germany
More diary dates