Job search
Job Search
Latest news
More news: (showing 1 - 20 of 13507)           
UK only International

England Golf and Mytime Active join to increase diversity in golf

By Steph Eaves    07 Nov 2016

England Golf and Mytime Active – one of the UK’s largest pay and play golf course operators – are working in partnership to attract more players from diverse backgrounds.

The two-year project began in July 2015, when a jointly-funded community development officer was recruited to support and lead the project within Birmingham. The project gives participants the opportunity to take part in a Get Active in Golf six week course, with follow-on opportunities made available upon completion.

Claire Hodgson, head of participation at England Golf, said: “The focus of the community development officer role is to develop relationships with key partners and stakeholders in the local community and to identify and overcome barriers to participation to ensure golf is appealing and inclusive to all.”

According to a Sport England Active People Survey (Q2 2015/16), 46,100 people (aged 16+) from black and minority ethnic groups (6 per cent) are currently playing golf on a regular basis, compared to 36.7 per cent who are engaging across all sports.

“Golf is the fifth largest participation sport in England with 738,200 regular golfers,” said Hodgson. “This figure has steadily declined since 2005, however the number of both black and minority ethnic and white British adults playing sport is increasing, so understanding the wants and needs of current and potential golfers is essential.”

Mytime Active’s community development officer, Rebecca McWhinnie, cited time, cost and image as three of the most prevalent barriers to getting involved in golf and said these are being addressed through national campaigns such as Get Into Golf and Golf Express.

“Different promotional channels have been explored in this project including radio, which has allowed the opportunity to engage with a large number of local people through community radio stations targeted towards ethnic minority communities – for example, Afro-Caribbean and Muslim radio stations. On-air announcements were made during drive-time therefore reaching those with access to their own transport, which instantly removes a potential barrier.”

The project has been promoted to a number of local partners, including Unity FM and North Smethwick Resource Centre.

“Engagement with community groups has not only provided a potential customer base, but has also helped to explore what further golfing opportunities are needed after the initial Get Active in Golf course, to ensure a sustainable pathway,” said McWhinnie.

The project has so far been successful, with 102 participants taking part and courses still underway. A number of case studies have been completed in order to gain a greater understanding of participants’ motivations, barriers and perceptions to golf. The learning from the project will be made available to all golf clubs to support the drive to attract under-represented groups to golf.

golf  england golf  mytime active  Claire Hodgson  Rebecca McWhinnie 
Sign up for FREE ezines
Sports jobs
Anglian Water
featured job

Activities Manager - Rutland Water

Anglian Water
Salary: £30,000 - £35,000pa depending on experience
Job location: Oakham, UK
Harlow Leisurezone
featured job

Swimming Instructors (Level 2)

Harlow Leisurezone
Salary: Competitive
Job location: Harlow, UK
Adventure Experience
featured job

General Manager (dual sites)

Adventure Experience
Salary: £30,000 - £40,000pa
Job location: Harrow, UK
Radley College
featured job

Sports Centre Duty Manager

Radley College
Salary: Good Salary
Job location: Abingdon, UK
Derby City Council
featured job

Assistant Manager - Event and Conferencing

Derby City Council
Salary: £26,511 - £29,577pa
Job location: Derby, UK

Cleaner

Everyone Active
Salary: Competitive pay rates
Location: Nottingham, UK

Sales Advisor/Club Promoter

énergie group
Salary:
Location: Acton, London, UK

General Manager

énergie group
Salary:
Location: Welling High Street, Welling, UK

Sales Manager

énergie group
Salary:
Location: Acton, London, UK

Sales Manager

énergie group
Salary:
Location: Blackburn, UK

Operations Manager

Everyone Active
Salary:
Location: Wythenshawe, Manchester, UK

Club Promoter - New Gym Opening

énergie group
Salary:
Location: Acton, London, UK

Swimming Coach

Wimbledon College
Salary: £23.50 ph + holiday pay
Location: Wimbledon, London, UK

Duty/Operations Manager

Everyone Active
Salary: Competitive salary
Location: Lutterworth, UK
recruiting with sports management

Active Communities Manager

Everyone Active
Salary: Competitive
Location: Daventry, UK

Sports Centre Assistant

Wycombe Abbey School
Salary: £22,000 - £24,000
Location: High Wycombe, UK

LEISURE CENTRE SUPERVISOR

Leicester City Council
Salary: £22,183 - £24,491 + pension + benefits
Location: Leicester, UK

Operations Assistant (NPLQ required)

Everyone Active
Salary: Competitive
Location: Hornchurch, UK

Operations Assistant (NPLQ required)

Everyone Active
Salary: Competitive
Location: Basildon, UK

Team Leader

Everyone Active
Salary: Competitive salary, excellent benefits
Location: Bracknell, UK

Team Leader

Everyone Active
Salary: Competitive salary, excellent benefits
Location: Leamington Spa, UK
recruiting with sports management

Swim Teacher

Everyone Active
Salary: Competitive
Location: Sunbury-on-Thames, UK

Operations Assistant (NPLQ required)

Everyone Active
Salary: Competitive
Location: Bracknell, UK

Duty Manager

Everyone Active
Salary: Full time position - Competitive Salary
Location: Bracknell, UK

Food & Beverage Supervisor

Everyone Active
Salary: Competitive
Location: Bracknell, UK

Maintenance Engineer

Everyone Active
Salary: Competitive salary
Location: Bracknell, UK

Fitness Motivator

Everyone Active
Salary: Competitive
Location: Sunbury-on-Thames, UK

Clip 'n' Climb Instructor

Everyone Active
Salary: Competitive salary
Location: Stratford-upon-Avon, UK
training with sports management

Team Leader

Everyone Active
Salary: Competitive salary, excellent benefits
Location: Stratford-upon-Avon, UK

Food & Beverage Supervisor

Everyone Active
Salary: Competitive
Location: Market Harborough, UK

Operations Assistant

Everyone Active
Salary: Competitive salary
Location: Stratford-upon-Avon, UK

Duty Managers and Leisure Assistants

InspireAll
Salary: Competitive
Location: Bletchley, Milton Keynes, UK

Swim Teacher

Everyone Active
Salary: Competitive
Location: Solihull, UK

Operations Assistant (NPLQ required)

Everyone Active
Salary: Competitive
Location: Solihull, UK

Team Leader

Everyone Active
Salary: Competitive salary, excellent benefits
Location: Solihull, UK
Swimming Teacher jobs  Operations Assistant (NPLQ required) jobs  membership consultant jobs  duty manager jobs  Team Leader jobs  Operations Manager jobs 
More jobs

Video Gallery

Total Vibration Solutions / Floors 4 Gyms / TVS Sports Surfaces
A short time-lapse video showing our installation of the Robbins MVP timber flooring system, completed in Sept 2021 at The University of Kent Sport Centre in Canterbury
Visit website
More videos

Company profile

Company profile: énergie Fitness
Empowered Brands, owner of the énergie fitness business, has leveraged more than 18 years of franchising experience to build a health and fitness and well-being brand community.
View full profile >
More company profiles

Property & Tenders

Location: Bilborough, Nottingham
Company: Bilborough College
Location: Welwyn Garden City
Company: Welwyn Hatfield Borough Council
Location: Newport, Shropshire
Company: Lilleshall Sports Academy
Location: Pendine Sands, Carmarthenshire
Company: Carmarthenshire County Council
More properties & tenders

Diary dates

01-03 Feb 2022
Coventry Building Society Arena, Coventry, United Kingdom
07-10 Apr 2022
Exhibition Centre , Cologne, Germany
15-16 Jun 2022
ExCeL London, London, United Kingdom
01-07 Dec 2022
tbc, Dunedin, New Zealand
More diary dates