Tim Waller is the new president and CFO at Babor North America, and is responsible for marketing, retail and online business growth.

Waller brings years of experience in the field of brand and distribution strategies, having held global senior leadership roles at L’Oréal and Estée Lauder. In his latest position he was responsible for European markets. He reports to BAbor CEO Michael Schummert.

Waller joins Mark Wuttke in the new Executive Management of Babor North America. Wuttke joined the company earlier this year as president and COO, and is focusing on the brand’s positioning within the spa marketplace.

The new leadership team will focus on further strengthening partner relationships within spa distribution in the US and Canada, while at the same time implementing new distribution channels.