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National Trust unveils outdoors campaign
By Pete Hayman 10 Feb 2011
The trust will focus on walking as its 'main' outdoors activity
A new campaign - focusing on walking, cycling and camping - has been launched by the National Trust (NT) in a bid to get more people outdoors.
The scheme will see the trust promote a number of activities available across its sites, with more than 1,000 summer events to help children get closer to nature. Around 100 miles (161km) of new community walking routes are to be created by the NT, which will focus on walking as its 'main' outdoors activity for 2011.
NT director general Fiona Reynolds said: "For too long it's felt that outdoor spaces have been the Trust's best kept secret. "We want to play our part in helping to reconnect the nation with outdoor spaces, whether in the Lake District or a local park."
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