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Swissôtel launches children’s room concept

28 Apr 2004

Swissôtel Hotels & Resorts (SHR) has launched its first children’s room at The Bosphorus in Istanbul, Turkey.

The room is tailored for children aged between two and eight years-old and is fitted with child-friendly materials and furnishings.

The room features a Play Corner with a large selection of toys and a collection of DVDs.

Connected to a parent’s room, the room also offers ‘car beds’ in which the more exhausted of the little guests can take a rest from play.

Meinhard Huck, managing director of SHR, said: “Children have different needs from those of adults when travelling on holiday. Having a young daughter myself, I am able to appreciate the benefits of staying at a child-friendly hotel.”

The Designed for Kids concept follows the success of special baby facilities – available at all Swissôtels in Europe – that include a baby cot, a miniature bathrobe and nappies in each room.

The chain plans to roll out the concept to its other hotels worldwide within the year.

Swissôtel Hotel & Resorts is the deluxe hotel division of the Singapore-based Raffles Holdings.

Raffles operates a 12,000-room portfolio that comprises of hotels and resorts in 31 destinations across five continents. Details: www.swissotel.com or www.rafflesholdings.com

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