Happiness expert Shawn Achor to open ISPA 2018
The International Spa Association (ISPA) has announced that happiness expert Shawn Achor will deliver the opening keynote speech at the 28th annual ISPA Conference & Expo, which takes place in Phoenix from 24-26 September.
Achor, a New York Times bestselling author, has just published a new self-help book – Big Potential.
He'll draw on his own research, as well as his work with NASA, the NFL and the NBA, to deliver a speech on the connection between happiness and success, exploring the idea that happiness is a team effort.
Achor will walk listeners through five actionable steps that will enable them to reach their own 'big potential'.
Lynne McNees, ISPA president said: "Shawn Achor’s opening keynote presentation and his passion for achieving happiness will be an amazing way to kick off the 2018 ISPA Conference & Expo.
"His message will bring this year’s theme – CONNECT – to life, as he shows us all how to find our own happiness and use it to reach our ultimate potential," McNees added.

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