Job search
Job Search
Latest news
More news: (showing 1 - 20 of 13969)           
UK only International

Raison d'Etre shares wellness predictions for 2019

By Lauren Heath-Jones    11 Jan 2019
Raison d'Etre has identified five of 2019's key wellness trends for the spa industry
Our team is spread across the globe, so we have a finger on the pulse of consumer behaviour in different countries.
– Anna-Cari Gund, MD of Raison d'Etre

Spa consultancy and wellness think tank Raison d'Etre (RDE) has identified five key wellness trends for spas, hotels and lifestyle operators to look out for in 2019.

According to RDE, 2019 will see a return to more basic ideas of nature and crafting, with consumers taking a more dynamic approach to their own happiness, and opting for real-life experiences and connections.

This need for 'In Real Life' (IRL) connection is expected to have a significant impact on spa design, with more space being dedicated to communal areas. Additionally, RDE anticipates that this will spark the discussion on the democratisation of wellness and wellbeing, making it available to everyone, not just those who can afford it.

An increase in environmental awareness has driven a trend for 'Back to Basics' travel, indicating that more people are looking to experience life on a personal, rather than global scale. This poses a challenge for the industry to provide authentic experiences and create environments that encourage relationships with the self, others and nature.

2019 will see a step away from the mindfulness movement to be replaced by kindness. For the industry, this means placing an emphasis on staff care, as well as making a conscious effort to show kindness to others, ourselves and the environment.

Additionally a resurgence in arts and handicrafts will see spas offering more creative workshops, such as Knit & Spa groups, or sessions where guests can learn about and create their own products.

Finally, the awareness surrounding mental health is only set to get more prevalent this year and will foster a shift towards emotional and mental wellbeing, as well as physical. The spa and wellness industry can cater to these changes by teaching clients about both their physical and emotional wellbeing, as well as offering spaces where these issues can be addressed.

Anna-Cari Gund, MD of Raison d'Etre, said: "Our team is spread across the globe, so we have a finger on the pulse of consumer behaviour in different countries. This allows us to see patterns and interact and compare different emerging trends."

Raison d'Etre  wellness trends  Spa consultancy  wellness think tank  spas 
Sign up for FREE ezines
Related news

Company profile

Company profile: Serco Leisure
Serco Leisure Operating Limited is one of the UK’s leading national operators of leisure centres, destination venues and elite sporting facilities.
View full profile >
More company profiles

Featured Supplier

Reaching the people most gyms miss: Bedford Gym & Swim Campaign delivers 410 new members
One of the biggest mistakes the fitness industry still makes is advertising almost exclusively to people who already look and live like gym members.
View full details >
More featured suppliers

Property & Tenders

Location: Stratford, East London.
Company: Lee Valley Regional Park Authority
Location: Y Felinheli, LL56 4QN
Company: Newmark
Location: Newhaven, Sussex
Company: EiA Real Estate
Location: Tutbury Castle, Staffordshire
Company: Savills
Location: Oxford
Company: University of Oxford
More properties & tenders

Diary dates

13-13 Jun 2026
Worldwide, Various
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
22-22 Oct 2026
QEII Conference Centre, London
More diary dates