Thorpe Park in the UK has started using a unique method of drawing customers to the visitor attraction – by signing up Billy the Puppet and Pighead from the Saw movie franchise, and Harry from My Bloody Valentine to the popular dating app Tinder.

Tinder – which matches users based on a yes or no decision from pictures, ages and geographical location – has more than 10 million daily active users worldwide. The three unlikely new users have been “chatting up” their matches before asking them a question about Thorpe Park’s upcoming Fright Night Event. Once matched, the user can then Tweet @thorpepark with a screenshot of their conversation to have a chance to win a 16-night Fright Night horror pass.

With more than 500 matches so far, the trio are certainly turning heads on Tinder

Now in its 13th year, Thorpe Park’s ever popular Fright Night event is introducing a new horror maze, with 13 new characters also thrown into the mix.

The latest attraction, Studio 13, is an immersive maze with a backdrop of bloodied make-up booths, deserted motel-themed sets, hanging body bags and a series of horror characters on the hunt for fresh kill.

Aside from Studio 13, Thorpe Park is bringing back previous horror attractions including The Blair Witch Project, My Bloody Valentine 3D, The Cabin in the Woods and Saw – which is also the theme for the park’s most popular rollercoaster.

"Fright Nights always proves popular with older teens and young adults, so what better place to announce its return on 10 October than a platform that is hugely popular with this demographic in a way that is fun for our guests to interact with us," said a Thorpe Park spokesperson.

“We’re a nation that likes being scared and this year, with our new horror maze Studio 13 and a new overnight experience, The Extra Cut, we have plenty of great scares to offer our guests.”