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Xponential bounces back – predicts 81 per cent increase in new studio openings for 2022

By Tom Walker    07 Mar 2022
Xponential Fitness owns 10 boutique fitness brands across a wide range of verticals / Xponential Fitness
Xponential Fitness has bounced back strong from the effects of the pandemic
The franchised giant announced said full-year 2021 revenues increased 45 per cent on 2020 figures
Xponential sold 846 franchise licenses and opened 282 new studios in 2021
The group predicts that new studio openings will exceed 500 sites in 2022

Xponential Fitness is bouncing back strong from the effects of the pandemic, announcing a 78 per cent increase in its Q4 2021 revenues.

The performance in the last three months of 2021 resulted in the franchised fitness giant increasing its full-year 2021 revenues by 45 per cent – when compared to 2020 figures.

Xponential sold 846 franchise licenses and opened 282 new studios in 2021.

CEO Anthony Geisler expects the bounceback to continue in 2022, predicting new studio openings to number between 500 and 520 – an 81 per cent increase on the number of launches in 2021.

He also expects revenue to grow by a third (33 per cent) during 2022.

“2021 was a milestone year for Xponential Fitness,” Geisler said.

"We were able to demonstrate the resilience of our business, and the momentum experienced in the fourth quarter places Xponential in a strong position in 2022.

"Our strong performance was driven largely by consistent growth in our membership base.

"Actively paying members and visitation rates grew by approximately 70 per cent and 50 per cent, respectively, in the fourth quarter compared to the prior year, as boutique fitness customers returned to the in-person fitness classes offered by our exceptional portfolio of ten complementary brands.”

“Our revenue and Adjusted EBITDA are significantly higher today than they were prior to the COVID-19 pandemic, up 20 per cent and 66 per cent, respectively, in 2021 vs. 2019.

"We enter 2022 with the largest studio count in our Company’s history and we anticipate opening over 500 new studios this year. We look forward to continuing to drive revenue growth and margin expansion as we scale our platform in 2022.”

Founded in 2017, Xponential Fitness has built and curated a diversified platform of 10 boutique fitness brands across a wide range of verticals. Its portfolio of brands includes Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre, STRIDE, Rumble and Body Fit Training, which it acquired in October this year.

Anthony Geisler  Xponential Fitness 
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