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Gym Gear partners with DEKA to equip UK gyms for ultimate fitness challenge

By Megan Whitby    13 Feb 2025
DEKA is a functional fitness decathlon that integrates endurance, strength and movement-based exercises into a competitive yet inclusive format / Gym Gear

Gym Gear has announced its official partnership with DEKA, a renowned fitness programme created by the team behind Spartan.

The collaboration highlights Gym Gear's dedication to supplying top-quality, high-performance equipment specifically designed for DEKA training and competitions. Gym owners, trainers and fitness enthusiasts can now access DEKA-certified equipment through Gym Gear.

DEKA is a functional fitness decathlon that integrates endurance, strength and movement-based exercises into a competitive yet inclusive format.

It features 10 unique DEKA Zones that assess key aspects of fitness. To cater to all ability levels, DEKA offers three event formats:
• DEKA Strong: A pure functional fitness challenge with all 10 DEKA Zones, requiring no running.
• DEKA Mile: A combination of the 10 DEKA Zones interspersed with a total of one mile of running.
• DEKA Fit: A demanding endurance challenge featuring a 500-metre run before each DEKA Zone, totalling a 5km run.

Supporting the DEKA community
As an official DEKA equipment provider, Gym Gear is committed to empowering trainers, gym owners and participants by offering exclusive deals on DEKA-certified equipment. The partnership ensures DEKA athletes and fitness professionals can access the best tools to elevate their training and performance.

Emily leRoux, director of global partnerships and regional director DEKA, Europe, APAC, LATAM, shared her thoughts on the partnership.

"DEKA has become a relentless movement, uniting a community of thousands of people who have decided they want to be better, healthier and discover what they’re really made of. Our mission is to rip people off the couch, out of their comfort zones and arm them with the right tools and knowledge to transform their lives.

“We have a giant mission, and we’re delighted that Gym Gear is supporting this mission with a partnership that aims to equip and empower our gym partners and racers with the equipment they need to achieve their goals."

David Bulcock, director of Gym Gear, added: "Partnering with DEKA aligns perfectly with our mission to support functional fitness and performance training. The DEKA system provides an engaging and measurable way for individuals to challenge themselves, and we’re thrilled to supply the high-quality equipment needed to enhance these events. We look forward to seeing more gyms integrate DEKA training and competitions into their offerings."

DEKA  Gym Gear 
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