Job search
Job Search
Latest sports product news
More product news: (showing 1 - 20 of 957)           

Collaboration, not aggregation, is the message

By Lauren Heath-Jones    25 Sep 2019

MoveGB is a collaboration-based platform, but being a platform, one of the common worries we hear from our partners is about loss of customer ownership.

Normally the question we hear is: “What happens if you get in the way of our relationship with the customer?”

Often, we hear this from those partners who have a larger national footprint and are historically more established in the market. And it is totally understandable, owning that customer relationship is the way the value chain in our industry has historically been founded.
However, unlike brands operating as aggregators or discounters, our priority is to collaborate with our partners, it is not to ‘own the customer’.

Why?

Because we are supremely confident that partnering with Move will create extra value for our partners anyway. And we have plenty of evidence to back that up.

We create extra value because the Move model attracts new customers to the partner, customers who have a big appetite for variety in their fitness regimes. Often what happens is that many of these new customers become direct customers for the partner. And we’re fine with that!

We recently undertook an exercise with one of our key partners, Parkwood Leisure. The research found that over a two-year period, as well as generating thousands of pounds in new revenue for Parkwood through the addition of Move customers, the new arrivals also converted into 1320 new direct customers for one of their sites over a two-year period.

So this is a great example of what we like to call the triple win or win-win-win. The customer is happier and healthier, the partner sees new revenue surge and Move grows along with them. And that’s what we mean about being a collaboration platform.

Sign up for FREE ezines & magazines
Related news
Sports jobs
Everyone Active
featured job

Swimming Teachers

Everyone Active
Salary: Competitive hourly rate
Job location: Nationwide

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Chichester, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Ealing, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Ealing, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Poole, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Stowmarket, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Cotswold, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Ashfield, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Sutton, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Stroud, United Kingdom
recruiting with sports management

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Ashfield, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Yateley, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Bristol, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Bournemouth, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Bristol, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Fareham, United Kingdom

Lifeguards

Everyone Active
Salary: Competitive
Location: Nationwide, United Kingdom
recruiting with sports management

Gymnastics Coaches

Everyone Active
Salary: Competitive
Location: Nationwide, United Kingdom

Nationwide Apprenticeships Now Available

Everyone Active
Salary: Competitive
Location: Nationwide, UK

General Manager

Xercise4Less
Salary: Competitive
Location: Leeds, West Yorkshire, UK

General Manager

Xercise4Less
Salary: Competitive
Location: Dundee, Dundee City, United Kingdom

General Manager

Xercise4Less
Salary: Competitive
Location: St Helens, Merseyside, UK

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Watford, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: West Lindsey, United Kingdom
training with sports management

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: St Albans, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Nuneaton, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Washington, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Middlesbrough, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Rossmore, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Fleet, United Kingdom

Gymnastics Coach

Everyone Active
Salary: Competitive
Location: Stratford Upon Avon, United Kingdom
lifeguard jobs  swimming teacher jobs  recreation assistant jobs  apprenticeships jobs  personal trainer jobs  Gymnastics Coach jobs  duty manager jobs  assistant manager jobs  general manager jobs  assistant general manager jobs  Catering Assistant jobs  Customer Services Advisor jobs 
More jobs

Catalogue Gallery

JP Lennard: Leading supplier to Commercial Swimming Pools, Leisure Centres, Health & Fitness Clubs, Hotels, Holiday Parks, Schools and Universities, supplying thousands of products directly into these sectors.
JPL

Company profile

Company profile: TRIB3 International Ltd
First established in Sheffield in January 2016 TRIB3 is a bootcamp boutique studio designed to excite all the senses and a workout to challenge our TRIB3 members and guests.
View full profile >
More company profiles

Featured Supplier

Gympass partners with Wexer to launch on-demand workouts for operators
Gympass has launched Gympass Plus - including an on-demand platform powered by Wexer - for its 2,200+ operator partners. The platform comprises more than 500 workouts from 18 content providers including Zumba and Gaiam.
View full details >
More featured suppliers

Property & Tenders

Location: Greywell, Hampshire
Company: Barnsgrove Health and Wellness Club
Location:
Company: Derby City Council
More properties & tenders

Diary dates

04 Jun 2020
Marriott Forest of Arden Hotel & Country Club, Birmingham, United Kingdom
13 Jun 2020
Worldwide, Various
06-07 Jul 2020
Eastwood Hall, Nottingham, United Kingdom
28-31 Aug 2020
Expo Centre & Riviera di Rimini, Italy
More diary dates