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People profile: Diana F Mestre

Spa and wellness consultant

Published in Spa Business 2019 issue 1
Mestre has created four spas for the Velas hotel group, as well as new wellness suites and retreats
Mestre has created four spas for the Velas hotel group, as well as new wellness suites and retreats

Diana F Mestre has been working with Mexican hotel group Velas since 2003, when she designed the first Grand Velas spa at the Riviera Nayarit in Puerta Vallarta, bringing a full hydrotherapy water experience to the resort. She’s created a total of four spas for the family-owned Velas – with the largest at the Grand Velas Riviera Maya in Cancun weighing in at a fantastic 89,305sq ft (8,297sq m) and 42 treatment rooms – which bring together regional healing traditions with a full sensory experience and Mestre’s signature water ceremony.

Wellnessing retreats
But over the past three years, she’s taken things a step further, creating a series of Wellnessing retreats, and also helping the hotels to create their first wellness suites. Mestre says both the retreats and the suites help position Velas as a brand that cares about guests’ wellbeing. She gives credit for her ideas to her grandfather, a naturalist from Spain. “He indoctrinated me from when I was very little on the path of exercise, nutrition, fresh air and being in touch with nature,” she says.

The retreats bring all of these aspects together through a mix of different experts and experiences over three days – from fitness classes to nutrition workshops, energy purification rituals, beachside meditation instruction and sound healing.

Indigenous healing
It’s this mix – and in particular, the exposure to indigenous healing traditions native to the area – that really sets the programming apart. “We have a strong sense of place and a deep desire to let the world know about Mexico’s indigenous healing traditions, treatments and healing arts,” says Mestre.

On a recent Wellnessing Retreat in Los Cabos, the weekend began with a sunrise ceremony by shaman Tonatiuh Garcia Mendez. Attendees, dressed in white, began by facing all six directions in turn – north, south, east, west, to the earth and to the sky – before a sage smoke cleansing ceremony. Another session saw guests painted with traditional patterns in day-glo paint for Glow Yoga – done under black lights to add a surreal visual aspect to the class. Later still, a session combined sound healing from Roberto Gopar – who brought not only singing bowls, but also conch shells, various traditional drums, and the haunting vibrato of his own voice – with an intense breathwork workshop.

Seducing the senses
Sessions at the new Se Spa – which in Náhuatl pre-Hispanic language means ‘one’, or a sense of being at one with the world – tied it all together. Mestre’s water ceremony concept, which she has included across the Velos spas, is an extensive, multi-step thermal journey hosted by a personal spa butler, who guides guests through each section, letting them know how long to stay in each facility, explaining the benefits, and bringing frozen berries and hydrating drinks in between.

Mestre says this idea of “seducing the senses” runs through all the Velas resorts and spas. It extends to an aromatherapy elixir workshop held during the Wellnessing Weekend, where guests smelled the different oils, herbs and fruits; used a mortar and pestle to crush them together; and in between, were brought colourful, healthy bites to bring in the sense of sight and taste. The aromatherapy workshop also saw guests working in teams – one mortar and pestle for every two people – in order to encourage social interaction, a key component of wellness. In addition to engaging all the senses, the retreats also aim to address the many facets of wellness: personal, physical, spiritual, social, emotional and intellectual, and also, through the resort’s wellness suites, environmental wellness.

Wellness suites
Mestre has helped Velas create the new wellness suites, first at the Riviera Nayarit location, and most recently at Los Cabos, where six two-storey suites include a dedicated fitness loft with exercise bike and massage table, a personal wellness concierge, healthy minibar, in-suite juicing, Vitamin C shower, Nikken Kenko pillow and sleep pad, Phillips Wake-Up light and an aromatherapy kit. A nightly “spa turn-down service” means the spa concierge brings a different ritual for face or body each evening, using skincare from the Agave Spa line used in the Se Spa.

“I wanted a concept, not just a room with a mat and a bicycle – I wanted to incorporate all aspects of wellness,” says Mestre. “It doesn’t need to be intimidating; we just want the guests to try different aspects of wellness.”

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