Job search
Job Search
Latest news
More news: (showing 1 - 20 of 13969)           
UK only International

Industrial Light & Magic creates groundbreaking virtual ABBA concert

By Tom Walker    30 May 2022
Industrial Light & Magic has created digital avatars – or "ABBAtars" – of each band member / Abba Voyage
ABBA has returned to live concerts after a 40-year break – in digital form
The new ABBA Voyage features "ground-breaking" augmented reality and other digital technologies
To create the experience, the four ABBA members worked together with Industrial Light & Magic
The experience is housed at a custom-built venue, called ABBA Arena, in east London

ABBA, the 70s icons behind hits such as Dancing Queen and Mamma Mia, has returned to live concerts after a 40-year break – in digital form.

Featuring ground-breaking augmented reality and other digital technologies, the new ABBA Voyage concerts recreate the sights and sounds of Abba in their 1970s heyday.

To create the footage, the four ABBA members worked together with Industrial Light & Magic – the visual effects firm founded by George Lucas and famous for its work on blockbusters such as Star Wars and Lord of the Rings.

Agnetha Fältskog, Björn Ulvaeus, Benny Andersson, and Anni-Frid Lyngstad performed in motion capture suits for five weeks, with around 160 cameras scanning their body movements and facial expressions.

Industrial Light & Magic animators and visual effects artists then created digital avatars – or "ABBAtars" – of each member, who ​​then appear on a 65 million pixel screen in front of their fans.

Using lights and other effects, the boundaries between the screen and the "real world" are then blurred using lighting effect, creating an illusion that the four are, in fact, performing on stage.

The experience is housed at a custom-built venue, called ABBA Arena, at Queen Elizabeth Olympic Park, east London.

"ABBA Voyage is the long-awaited concert from one of the biggest pop acts of all time featuring a setlist of ABBA’s biggest, most popular hits – each handpicked with great care by the band," ABBA Voyage said.

"Agnetha, Björn, Benny and Anni-Frid have created the kind of concert they always wanted, performing for their fans at their very best: as digital versions of themselves backed by today’s finest musicians.

"Blurring the lines between the physical and digital, fans will be able to see the magic of ABBA brought to life using the latest in motion capture technology.

"It’s the greatest ABBA performance the world has never seen. Until now."

The experience is housed at a custom-built venue, called ABBA Arena / Abba Voyage
ABBA  industrial Light & Magic 
Sign up for FREE ezines
Related news
Related features

Company profile

Company profile: Panatta Srl
Panatta's mission is to create machines that are aesthetically pleasing, functional and competitive in price that are entirely produced in Italy. We offer more than 500 products and 2,000 colour combinations to create exclusive, limited edition machines, according to the needs and tastes of each customer.
View full profile >
More company profiles

Featured Supplier

Supporting long-term health: why whole body vibration belongs in clinical settings
As healthcare continues to shift towards prevention, there’s a growing focus on helping people stay active, independent and feeling good for longer.
View full details >
More featured suppliers

Property & Tenders

Location: Stratford, East London.
Company: Lee Valley Regional Park Authority
Location: Y Felinheli, LL56 4QN
Company: Newmark
Location: Newhaven, Sussex
Company: EiA Real Estate
Location: Tutbury Castle, Staffordshire
Company: Savills
Location: Oxford
Company: University of Oxford
More properties & tenders

Diary dates

13-13 Jun 2026
Worldwide, Various
21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
22-22 Oct 2026
QEII Conference Centre, London
More diary dates