Fitness equipment giant Core Health & Fitness has announced two major appointments, following the retirement of its MD and industry veteran John Gamble in November.

Adrian Message will take up Gamble’s role as EMEA managing director, while Peter Webb has been named the new vice president of EMEA sales.

Message has more than 30 years’ of experience in the fitness industry and has held executive roles at both suppliers (Life Fitness, Technogym) and club operators (Fitness First).

Webb – a former club operations director for Holmes Place – has a 21-year career in fitness and for the past 12 years has headed up the Core Health & Fitness’ export team as EMEA general manager.

Commenting on his new role, Message said: “I’m looking forward to putting my industry experience into improving and enhancing our customer offering and supporting our committed team in developing their roles and careers”.

US-based Core Health & Fitness supplies fitness products under the Star Trac, StairMaster, Schwinn and Nautilus brands and currently employs more than 400 people worldwide.