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LA Fitness targets corporate market

By Tom Walker    28 Sep 2010

Health club chain LA Fitness is to target the corporate sector as part of its efforts to attract more members.

The company has launched a new Online Health Manager, which offers members joining through the corporate wellness scheme a personal online programme.

The programme includes a comprehensive health and lifestyle assessment and a personalised wellbeing report with a tailored action plan.

The Health Manager also includes online exercise, nutrition and mental wellbeing programmes plus access to a secure online 'wellness' account designed to provide continuous engagement and support.

LA fitness sales director Peter Harrington said: "Our Online Health Manager programme is designed to improve staff engagement, staff health, productivity and retention as well as reduce absenteeism and presenteeism based around six key areas - healthy eating and weight control, exercise management, sleep improvement, stress relief, depression relief and anxiety relief."

Image: Peter Harrington

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