Over a third of London's Olympic ambassadors have been inspired to improve customer service in their workplace now the Games are over, according to a survey.

A further 60 per cent have been inspired to volunteer in their communities.

Around 9,000 volunteers acted as local ambassadors in London, Cardiff, the Royal Borough of Windsor and Maidenhead and Kent.

People 1st Training, which used the WorldHost programme to train ambassadors, as well as staff and volunteers working at the Olympics, conducted the online survey, which 245 people responded to.

Of employed ambassadors, 71 per cent said they would now consider a career in hospitality following the training.

People 1st managing director Sharon Glancy said: "It is crucial to continue the Olympic legacy of customer service and encourage people and businesses to create an outstanding customer service experience."

The WorldHost customer training service was originally developed in Canada to train nearly 40,000 volunteers and tourism staff for the Vancouver Winter Olympics, with People 1st adapting the programme for the UK market.