Job search
Job Search
Latest news
More news: (showing 1 - 20 of 13980)           
UK only International

Xponential Fitness signs deal with LifeFit Group to enter German and Austrian markets

By Tom Walker    25 Nov 2019
Initial brands included in the agreement are Club Pilates and Pure Barre
We see significant whitespace in Austria and Germany, the largest fitness market in Europe
– John Kersh

Xponential Fitness has revealed plans to take its portfolio of boutique fitness brands onto the German and Austrian markets.

The US-based boutique giant has signed a master franchise agreement with LifeFit Group, which is expected to bring more than 150 studios to the two countries over the next five years.

Initial brands included in the agreement are Club Pilates and Pure Barre, with additional brands expected to be launched in the future.

LifeFit Group was set up earlier this year to acquire and operate a diverse selection of fitness operators in order to cater for different segments in the booming German market. It is majority owned by Oaktree Capital and is headed by CEO Martin Seibold, a long-time Fitness First executive.

LifeFit's existing six brands in the two markets include Fitness First Germany and Barry's Bootcamp.

"As we expand into Germany and Austria we are excited to partner with the LifeFit Group who are the leading national premium fitness provider in the market," said John Kersh, chief international development officer for Xponential Fitness.

"We see significant whitespace in Austria and Germany, the largest fitness market in Europe, and look forward to introducing Xponential Fitness and our brands to future members."

Martin Seibold, CEO of Lifefit, added: "Club Pilates and Pure Barre are very different boutique fitness brands from our existing portfolio, which increases our appeal.

"This collaboration with Xponential Fitness allows us to expand and strengthen our portfolio to better meet customer needs for healthier, more active lifestyles in a customized and convenient setting. We are also looking for great talent joining us in our expansion."

Xponential has so far opened 1,325 studios across its eight verticals and has sold a total of 3,082 licenses globally.

Its portfolio of brands includes Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre, and Stride.

The company is undergoing an ambitious global expansion push and recently signed largescale, multi-band master franchise agreements in Saudi Arabia, Japan and South Korea.

Xponential Fitness  LifeFit  German  Martin Seibold  John Kersh 
Sign up for FREE ezines
Related news
Related features
Sports jobs

Swim Teacher

Everyone Active
Salary: Competitive
Location: Scarborough

Party Leader

Everyone Active
Salary: Competitive
Location: Scarborough

Group Exercise Instructor - Aqua

Everyone Active
Salary: Competitive
Location: Aldershot

Membership Advisor

Everyone Active
Salary: Competitive salary plus commission & benefits
Location: Aldershot

Swim Teacher

Everyone Active
Salary: Competitive
Location: Bristol

Customer Service Advisor

Everyone Active
Salary: Competitive
Location: Gainsborough

Swim Teacher

Everyone Active
Salary: Competitive
Location: Stratford-upon-Avon

Activity and Wellbeing Instructor

Everyone Active
Salary: Competitive
Location: Stratford-upon-Avon

Operations Manager - Brentwood School Enterprises

Brentwood School Sports Centre
Salary: £32,000 - £34,000pa + pension + benefits
Location: Brentwood
recruiting with sports management

Fitness Manager

Everyone Active
Salary: Negiotable
Location: Crawley

Swim Teacher

Everyone Active
Salary: Competitive
Location: Fareham

GP Exercise Referral Instructor

Everyone Active
Salary: £33,000pa + benefits
Location: Harrow

Duty Manager

Everyone Active
Salary: Competitive
Location: Bedminster

Duty Manager

Everyone Active
Salary: Competitive
Location: Stratford-upon-Avon

Duty Manager

Everyone Active
Salary: Competitive
Location: Wythenshawe

Recreation Assistant (Dry Site)

Everyone Active
Salary: Competitive
Location: Market Rasen
recruiting with sports management

Community Activator Coach Apprentice

Everyone Active
Salary: 16,686
Location: Stowmarket, Suffolk
Swimming Teacher jobs  duty manager jobs  Team Leader jobs  Swim Manager jobs  general manager jobs  recreation assistant jobs 
More jobs

Company profile

Company profile: Power Plate
Power Plate's range of products include whole body vibration platforms, targeted vibration products and the ground breaking REV, combining to create a broad and compelling offering of health, fitness and wellness solutions to health clubs and fitness facilities worldwide
View full profile >
More company profiles

Featured Supplier

CoverMe extends matching service to personal training, rewriting how members and personal trainers connect
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal training platform that connects the right personal trainer to the right client in under 10 seconds.
View full details >
More featured suppliers

Property & Tenders

Location: Stratford, East London.
Company: Lee Valley Regional Park Authority
Location: Y Felinheli, LL56 4QN
Company: Newmark
Location: Newhaven, Sussex
Company: EiA Real Estate
Location: Tutbury Castle, Staffordshire
Company: Savills
Location: Oxford
Company: University of Oxford
More properties & tenders

Diary dates

21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
22-22 Oct 2026
QEII Conference Centre, London
26-29 Oct 2027
Koelnmesse Exhibition Centre, Cologne, Germany
More diary dates