Sean Harrington, CEO and co-founder of Elemis, has relocated from the US to Asia to open the first Elemis Hong Kong office, with an aim to build a substantial brand presence across the APAC market.

At the same time, Noella Gabriel, another co-founder of Elemis, has moved from London to New York in her role as president of the company, and has set her focus firmly set on continuing to drive the aggressive expansion of Elemis’ US footprint.

Oriele Frank, another co-founder, has been promoted to managing director, and will oversee the business in the UK with an aim to deliver consistent growth in the local omni-channel business.

These changes come on the heels of the skincare brand’s recent acquisition by L’Occitane in January.

“We are thrilled to be entering a new and exciting phase of growth for Elemis,” said Harrington. “This next period will strengthen the continued growth and momentum behind our timeless brand and remarkably transformative products. Together as a team, a brand and a family, we have an incredible opportunity for success and we are more ready for it than ever!”

With the acquisition by L’Occitane Group, Elemis is expanding its global footprint, leveraging the success and knowledge of the existing team and the new owners.

Elemis was launched in 1989 and has headquarters in London and New York.