Job search
Job Search
Latest news
More news: (showing 1 - 20 of 13979)           
UK only International

Brian Roberts confirms Super Nintendo World for US parks

By Tom Anstey    24 Jan 2020
Universal believes Nintendo will have similar success to that of its Harry Potter attractions / Universal
Nintendo is in very rarefied air and the attraction that we're building in Osaka is spectacular
– Brian Roberts

Universal is bringing Super Nintendo World to both its Hollywood and Orlando theme parks, with Comcast chair Brian Roberts confirming the plans ahead of the IP's attractions debut later this year.

First opening this summer ahead of 2020 Olympic Games in Tokyo, Super Nintendo World will be an interactive, immersive attraction, featuring rides and locations from the world of Mario, including Mushroom Kingdom, Peach's Castle, Bowser's Fortress and Mario Kart.

Speaking during an earnings call, Roberts said that Nintendo would act as a "big accelerator for Universal's theme park business, also revealing plans to bring the IP to North America at a later date.

"The next big thing on the horizon for us is Nintendo which, based on our research, is one of the biggest potential drivers of attendance that you could have of any kind of IP," he said. "It's up there with Harry Potter, which in some of our parks drove incremental attendance of about two million people.

"We're going to bring it to Hollywood and we're going to bring it to our fourth gate in Florida.

"Nintendo is in very rarefied air and the attraction that we're building in Osaka is spectacular."

Universal  Super Nintendo World  Hollywood  Orlando  Brian Roberts  Mario  Mushroom Kingdom  Mario Kart  Harry Potter  Florida 
Sign up for FREE ezines
Related news

Company profile

Company profile: ukactive
ukactive is the UK’s leading trade body for the physical activity sector, bringing together more than 4,000 member organisations and partners in our shared ambition to get More People, More Active, More Often.
View full profile >
More company profiles

Featured Supplier

CoverMe extends matching service to personal training, rewriting how members and personal trainers connect
CoverMe, the global leader in fitness workforce management, today launches CoverMe PT, an on-demand personal training platform that connects the right personal trainer to the right client in under 10 seconds.
View full details >
More featured suppliers

Property & Tenders

Location: Stratford, East London.
Company: Lee Valley Regional Park Authority
Location: Y Felinheli, LL56 4QN
Company: Newmark
Location: Newhaven, Sussex
Company: EiA Real Estate
Location: Tutbury Castle, Staffordshire
Company: Savills
Location: Oxford
Company: University of Oxford
More properties & tenders

Diary dates

21-24 Sep 2026
The Langham Huntington Pasadena , Pasadena, United States
06-08 Oct 2026
Messe Stuttgart, Stuttgart, Germany
22-22 Oct 2026
QEII Conference Centre, London
26-29 Oct 2027
Koelnmesse Exhibition Centre, Cologne, Germany
More diary dates