Earlier this year saw the opening of M Club Spa and Fitness - the former Esporta health and fitness club in Stoke-On-Trent.

The newly refurbished club benefitted from 120 stations of the latest Pulse Fitness equipment, including Pulse SmartCentre. Members are extremely impressed with the member management system that provides them with personalised workout programmes with fitness goals and targets to achieve, guides them through the fitness suite advising on what equipment to use including settings, instructions and safe and effective use for maximum results, plus tracks usage and communicates this directly to their personal email account.

"I have never seen anything like it before", commented one member, "It's my perfect gym buddy, it motivates and educates me", whilst another said: "It's a virtual personal trainer without the extra cost!" Mo Chaudry, chair of M Club Spa and Fitness said: "My goal for the new club was a back to basics approach, to when members received the extra attention needed to achieve and fulfil their personal health and fitness goals.

"SmartCentre virtual trainer technology, coupled with my staff training programme, complements my vision and members are already seeing the results."