London-based architecture firm Grimshaw have unveiled renderings of Eden Project North (EPN), a marine-centred recreational complex and leisure attraction in Morecambe, UK.

Conceptualised for environmental charity Eden Project International, the new destination will take the form of a series of mussel-shaped pavilions on the Morecambe seafront.

EPN will also feature a number of amenities and facilities intended to enhance well-being, including lidos, performance halls, gardens, and observatories.

The development is expected to mirror the success of Eden Cornwall, which – since its launch in 2001 – has contributed £2bn (US$2.5bn, €2.2bn) to the economy.

Speaking on the announcement, Dave Harland, chief executive of Eden Project International, said: "We're incredibly proud to present our vision for Eden Project North and hope that the people of Morecambe and the surrounding area are as excited about it as we are. We aim to reimagine what a seaside destination can offer, with a world-class tourist attraction that is completely in tune with its natural surroundings.

"Morecambe is a unique and beautiful location, perfectly situated near the Lake District and Yorkshire Dales. It’s so heartening to be working with partners who share our ambitions and aspirations for the town and region."

Pointing to Eden Cornwall’s positive impact on the economy, Eileen Blamire, leader of Lancaster City Council, said that the Morecambe project has the potential to "not only regenerate the area economically but also socially and environmentally".

"It’s now important that we get behind Eden and give them our full backing to make their vision a reality," she added.

The project's developers, which in October were allocated £100,000 from the UK government, are currently looking for additional funding.