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Tourism Alliance unveils growth strategy

By Pete Hayman    16 Mar 2011
Tourism Alliance has called for more to be done to boost the sector's competitiveness

Tourism Alliance has announced the launch of its new Tourism for Growth strategy, which aims to provide an assessment of the government's plans for the sector.

The document also sets out a number of additional requirements and opportunities that have not been covered by the UK's new Tourism Strategy, which was revealed in early March. In its new strategy, Tourism Alliance welcomed the government's commitment to the sector but has called for more to be done to address a number of issues.

Tourism for Growth has called for action to increase the UK's competitiveness, with the Air Passenger Duty and high VAT rates among the group's concerns. Meanwhile, an 'End of Year' report will be published in December by the Tourism Alliance to monitor the government's progress in fulfilling its pledges to help the sector.

Tourism Alliance chair Ken Robinson said: "The industry is keen to play its part in Britain's recovery but is hampered by a lack of investment, taxes and regulatory costs that make Britain uncompetitive. "Politicians repeatedly say 'there is no money'; well, tourism can produce more revenue for the economy and the Treasury - but it needs government to recognise the key issues and change them."

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