The Six Nations Council has appointed Benjamin Morel as the new chief executive of Six Nations Rugby – the organisation responsible for the international rugby championship.

Morel joins Six Nations after a long stint as managing director of National Basketball Association (NBA) in Europe and the Middle East, where he played a key role in the NBA's international growth for many years.

Morel stepped down from his role at NBA in May, following a 20-year career with the league.

He will take over his new role at Six Nations on 5 November.

"Ben was the outstanding candidate during our extensive recruitment process," said Pat Whelan, Six Nations Council chair.

"His vast experience, in particular his background in the NBA will serve as a great benefit to our championship.

"It is a very exciting time for the Six Nations as we look to build on the record statistics we have achieved in recent years.

"We are certain that his expertise, with that of our staff and executive team, will help in continuing to grow the brand of Six Nations Rugby which is loved by millions of fans across the globe."

Morel added: "I'm relishing the role at Six Nations, an organisation with so much history and prestige.

"It is particularly exciting to be part of the organisation that delivers Rugby's Greatest Championship to an audience of millions across Europe and in over 180 countries around the World."