Spa and wellness professionals from around the world have descended on Colorado Springs for the annual ISPA Conference & Expo, which kicks off today at The Broadmoor.

Running from 11-13 March, the event – hosted by the International Spa Association (ISPA) – marks the organisation’s 35th anniversary, set against the backdrop of the Rocky Mountains.

The event is designed to arm attendees with actionable takeaways that will serve to refresh, rejuvenate and strengthen their spa and wellness businesses.

A major event in the industry calendar, the conference includes a vast expo showcasing the latest in spa products from over 200 suppliers, as well as three days of speaker presentations and town halls covering a range of spa industry topics including business and talent strategy, customer service, management and more.

The agenda is being headlined with keynotes from world-renowned restaurateur Will Guidara, three-time Paralympic medalist Amy Purdy, James Beard award-winning chef and best-selling author Christina Tosi and award-nominated singer-songwriter Peter Katz.

As in previous years, time has also been carved out in the schedule to celebrate industry excellence. This year, Guidara will be presented with the ISPA Visionary Award while celebrated industry consultant Anna Moine will receive the the 2025 ISPA Dedicated Contributor Award.

The conference also includes extensive networking opportunities, from the opening-night Welcome Party to both Live and Silent Auctions and additional events throughout the three days.

All-new research

A key moment in the ISPA Conference is the release of the annual ISPA US Spa Industry Study, conducted in partnership with PricewaterhouseCoopers (PwC).

The study analyses five core industry metrics – total revenues, spa visits, average revenue per visit, the number of spa locations, and staffing levels – based on nationwide survey data.

Findings from the 2025 ISPA US Spa Industry Study will be unveiled on day two of the event, with further analysis to follow in Spa Business.

Looking ahead: ISPA 2026ISPA has confirmed that the 2026 ISPA Conference & Expo will take place from 30 March to 2 April at The Venetian in Las Vegas, Nevada.