Pier and arcade operator, Cuerden Leisure, has hoisted a for sale sign over three of the UK’s best known 19th century piers.

Blackpool Central Pier, with its 33m Ferris Wheel, is being marketed at £4.8m. Blackpool South Pier, which has some popular thrill rides is £3.3m and, admired for its Victorian and Edwardian elegance, Llandudno Pier is £4.5m.

Featuring promenades, amusement arcades, rides and F&B outlets, all three piers are popular tourist attractions and collectively generate an income of more than £1.6m a year.

Cuerden Leisure is selling the piers in order to restructure its assets. Director St John Stott, described them as “jewels in the crown of the UK’s coastline.”

Bilfinger GVA’s Retail, Hotels and Leisure team is marketing the piers. Director of the team, Richard Baldwin expects them to attract major interest: “Each of these piers are truly iconic structures, having been popular visitor attractions in two of the UK’s best known resorts for over a century. Each pier is being offered for sale freehold, subject to the various concession agreements in place.”