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HHoW targets corporate market

By Tom Walker    24 Aug 2011
HHow property

Healing Hotels of the World (HHoW) has launched a corporate wellness package for Marbet - a German events company with 160 staff.

Marbet is a branch of multinational firm Würth and if the partnership with HHoW goes well, the package will rollout across its 160,000 workforce.

Under the agreement, executives at Marbet will be invited on a cost-free, two-week break at one of 63 HHoW properties every two to three years. Initially, packages will be offered at HHoW's 30 European sites.

The focus of the break will be on preventing illness. Employees will have a consultation with a naturopath or doctor covering details about lifestyle, diet and wellness.

They will then be prescribed a personalised two-week programme including spa treatments, nutritional food, fitness classes and lifestyle coaching sessions, plus a take-home plan.

HHoW is a partnership of hotels, resorts and retreats offering holistic health in luxury surroundings. The group looking to rollout its corporate wellness package and is currently in talks with McCann-Erickson and Nestlé.

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