Xercise4Less to open giant budget club at Tesco Extra store
Independent budget gym chain Xercise4Less has secured a deal with supermarket giant Tesco to open a club at the Tesco Extra store in Stockton-on-Tees.
The 31,910sq ft (2,964sq m) club will have more than 300 exercise stations supplied by Matrix and is the first of a string of Xercise4Less clubs planned for Tesco stores.
Equipment at the Stockton club will be 'zoned' for different activities such as cardio, weights, a combat zone, a large ladies only gym with a wide selection of female friendly weights, and a dedicated personal training zone.
Monthly memberships will be offered from £9.99 and members will have 40 free classes to choose from each week, ranging from Boxercise and TRX to Circuits, Pilates and Zumba.
An indoor cycling studio will incorporate the virtual cycling system MyRide, which allows participants to experience cycling tracks from around the world.
Xercise4Less managing director, Jon Wright said: "We're excited to be partnering with Tesco on this new format, as this helps us further extend our reach, and get closer to people who really need our services.
"By making fitness accessible to more people we hope to have a positive impact on the region as a whole and really add value to the Tesco shopping experience.
"We realise that members use our facilities for lots of different reasons and for us, it's all about offering flexibility, and taking away as many barriers as possible to help people fit exercise into their everyday lives."
The Tesco deal is part of the company's ambitious expansion plans. Earlier this year Xercise4Less announced a target of opening another 100 clubs in the next three years.
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